
Nature protection
Goals :
- Materials: favour materials that do not harm nature and biodiversity.
- Chemicals: minimise the use of any harmful chemicals at any step of the supply chain.
- Sourcing of responsible materials:
- GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard) certified organic cotton.
- GRS (Global Recycle Standard) certified recycled materials
- Other alternative materials with sustainability requirements equivalent to GOTS or GRS (e.g. modal).
- Confirmation of traceability and reliability of materials through:
- mapping of the supply chain;
- testing of organic cotton fibres; and
- recruitment of a cotton sourcing specialist.
- Chemicals:
- Limiting the use of harmful chemicals through GOTS certification of upstream and downstream partners.
- Standard 100 by OEKO-TEX® certification, going beyond compliance with the EU’s REACH regulation.
- Continue the sourcing strategy for the current materials (including certifications).
- R&D and innovation: investigate and collaborate with partners/suppliers on new environmentally friendly materials.
- Continue to reinforce traceability of materials and chemicals management through certifications and on-the-ground activities.

Carbon footprint
Goals :
- Contribute to carbon emissions reduction across our supply chain in line with the Paris Agreement on climate change.
- Calculation of Stanley/Stella carbon footprint from raw material to product end of life.
- Identification of scope 1, 2, and 3 emissions.
- Sustainability task force and quick-win activities:
- Review company mobility policy.
- Sustainable offices at Brussels headquarters (HQ) and Bangladesh Liaison Office (BLO).
- Develop a strategy, establish GHG reduction objectives, and prepare an action plan.
- Engage our upstream and downstream partners in the strategy and action plan:
- Alignment of objectives and priorities.
- In-depth energy assessment of our partner factories.
- Official Dealers task force and best practices.
- Develop an offsetting strategy with our partners to compensate for the remaining carbon emissions.

Circularity
Goals :
- Design, develop and manufacture products using circularity principles.
- Reduce the amount of waste sent to landfill.
Completed or ongoing actions :
- Products:
- ‘Recycled’ product range: partnership with specific suppliers to reuse our own cutting waste and create new products.
- Recycled materials: outerwear product range made from recycled PET bottles.
- Packaging:
- Packaging made from recycled materials.
- Maximum reuse of cardboard boxes at different steps of our supply chain.
- Charity donation of unsold products and decommissioned IT equipment.
- Develop a strategy for circularity from production to product end-of-life. This includes, among other things:
- increasing the recycling ratio of our own cutting waste.
- reducing overstock and unsold goods.
- eco design for circularity, focusing on longevity and recyclability.
- packaging strategy for optimisation and reuse.